New Users

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New Users

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About New Users

Use curated metadata templates to optimize and scale your digital marketing projects. Produce accessible, complete, consistent metadata to increase the velocity of your content creation.

2 Lessons

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ONLY FOR LOGGED-IN USERS Lesson 1 Overview

Learn to digitally manage your business and use best practice file naming conventions to enable your digital marketing and transformation projects to increase velocity.

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ONLY FOR LOGGED-IN USERS Lesson 2 Manage Files

Find your project files quickly with simple naming conventions. Empower your team to work independently.

2 Lessons

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ONLY FOR LOGGED-IN USERS Manage Product Codes

Product codes enable the daily tracking and maintenance of a company's or shop's inventory and catalogue, for both offline and online channels. At its most basic, product coding is about using a unique sequence of numbers to identify a specific product and differentiate it from others. In subsequent courses we cover how service companies are using product codes attract more visitors and make it easier to scale.

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ONLY FOR LOGGED-IN USERS Manage Campaign Codes

Campaigns are content created and syndicated to drive customer behavior. Campaigns are the efforts made, usually over a predefined time period, to advertise or sell something. A campaign code tracks a campaign's results hierarchically - allowing your to draw deep insight to your campaigns performance - return on ad spend (ROAS). Now you can see what advertising is working.

https://youtu.be/AU2dGP3ZLl8

About the Teacher

Anthony Sarno

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